by tara | Aug 12, 2016 | Blog, Reward and Recognition Programs, Safety Programs, Safety Reward, Safety Strategy
The journey into safety rewards and recognition never needs to be a blind one. Often times a potential client will come to us not knowing where to start. We know that there are specific costs associated with safety (in particular – accidents) including lost time, claims, administrative expenses, and more. The best thing to do is to evaluate the company’s current state of affairs relative to safety and that includes costs, incident rates, claims, training, recognition, committees, regular meetings, etc. The more in tune a company is with their overall safety strategy and culture the more likely they are to create a properly designed and effective safety reward and recognition program.
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by tara | Jun 20, 2016 | Blog
There are many things to think about when deciding how to shape your company’s rewards and recognition program. How will participants earn points? How often will points be awarded? Who is in the target audience? All important factors worthy of evaluation prior to a program launch.
One additional critical component that is absolutely essential to the creation of a successful program is branding. Simply naming your program “The ABC Company Rewards Program” is not enough and certainly is not memorable to your audience. While keeping a program name in line with the company branding guidelines is important to consider, we believe it is vital to success to in fact brand the program with its’ own identity.
Creating a branding strategy around your rewards and recognition program enables it to have a life of its’ own within the frame of the company mission. Within that branding strategy consider not only a program name but also logo, color scheme, tag line and mission. In determining the look and feel of the brand, those involved with creating and launching the program should be sure to evaluate target audience, overall goals, as well as anticipate how the program could potentially evolve (Will the target audience grow? Will additional objectives be added over time? etc.). The brand needs to encapsulate the program’s mission while taking into consideration company culture and the overall makeup of the participants (How can they be most engaged? What’s the best way to “speak” to them? What appeals to and motivates them?).
It’s highly recommended that a baseline survey of participants be conducted as part of program planning to gain specific insights into your audience. Taking this information into consideration when creating the program can help shape a brand that is meaningful to participants as well as those that will be part of driving program success – the management of the company.
by tara | May 1, 2015 | Blog, employee engagement, Employee Wellness Program, Wellness, wellness program
Finding the key to what motivates employees is something that every employer faces at one time or another. Utilizing the framework of an existing wellness program or deciding to launch a new one as part of your motivational toolbox – is worth serious consideration. What many research studies on wellness programs have told us thus far is that employees are more productive and motivated when they know that their employer is invested in their total quality of life (not just what happens inside the office).
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